/* Threshld marketing site · pass 2 (2026-10-01): sales voice, quieter design. */
:root{
  --night:#08111f; --ink:#0b1a33; --line:rgba(255,255,255,.10); --line2:rgba(255,255,255,.18);
  --text:#eef2f7; --muted:#a9b6c8; --dim:#73829a;
  --mint:#1fd6a6; --mint-ink:#03251c; --glow:#f5b861;
  --paper:#f6f2ea; --pink:#0b1a33; --pmuted:#4c5a70; --pline:#ddd5c7; --pdim:#8a94a6;
  --serif:"Instrument Serif","Iowan Old Style",Georgia,serif;
  --sans:"Manrope",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --max:1180px;
}
*{box-sizing:border-box}
[hidden]{display:none!important}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;background:var(--night);color:var(--text);font:16px/1.6 var(--sans);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;height:auto;display:block}
a{color:inherit}
h1,h2,h3,h4{margin:0;font-weight:400;text-wrap:balance}
h1,h2{font-family:var(--serif);letter-spacing:-.012em;line-height:1}
h1{font-size:clamp(48px,7.2vw,100px)}
h2{font-size:clamp(38px,5.2vw,68px)}
h3{font-family:var(--serif);font-size:clamp(28px,3vw,40px);line-height:1.06;letter-spacing:-.005em}
h4{font:700 12px/1.3 var(--sans);letter-spacing:.14em;text-transform:uppercase}
em.s{font-style:italic;color:var(--glow)}
p{margin:0}
.wrap{max-width:var(--max);margin:0 auto;padding-inline:24px}
.wrap.narrow{max-width:860px}
@media (max-width:560px){.wrap{padding-inline:18px}}
.eyebrow{display:inline-flex;align-items:center;gap:10px;font:700 12px/1 var(--sans);letter-spacing:.16em;text-transform:uppercase;color:var(--mint);margin-bottom:22px}
.eyebrow::before{content:"";width:22px;height:2px;background:currentColor;border-radius:2px}
.lede{font-size:clamp(17px,1.5vw,20px);line-height:1.55;color:var(--muted);max-width:62ch;margin-top:22px}
.lede.big{font-size:clamp(20px,2vw,26px);color:var(--text)}
.lede.small{font-size:16px;margin-top:28px}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;border-radius:999px;padding:13px 22px;font:700 15px/1 var(--sans);text-decoration:none;border:1px solid transparent;cursor:pointer;transition:transform .15s ease,background .15s ease,border-color .15s ease;white-space:nowrap}
.btn:hover{transform:translateY(-1px)}
.btn-primary{background:var(--mint);color:var(--mint-ink)}
.btn-primary:hover{background:#3fe3b8}
.btn-ghost{border-color:var(--line2);color:var(--text);background:rgba(255,255,255,.03)}
.btn-ghost:hover{border-color:rgba(255,255,255,.4)}
.btn-lg{padding:17px 28px;font-size:16px}
@media (max-width:560px){.btn{white-space:normal;text-align:center}}

/* nav */
.nav{position:fixed;top:0;left:0;right:0;z-index:50;padding-top:env(safe-area-inset-top,0px);transition:background .25s,border-color .25s;border-bottom:1px solid transparent}
.nav.solid{background:rgba(8,17,31,.86);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom-color:var(--line)}
.nav .wrap{display:flex;align-items:center;gap:28px;height:74px}
.brand img{height:30px;width:auto}
.links{display:flex;gap:28px;margin-left:auto}
.links a{text-decoration:none;color:var(--muted);font-weight:600;font-size:14.5px}
.links a:hover{color:var(--text)}
.nav-cta{display:flex;gap:10px}
.nav-cta .btn{padding:10px 18px;font-size:14px}
.burger{display:none;margin-left:auto;background:none;border:1px solid var(--line2);color:var(--text);border-radius:10px;width:42px;height:42px;font-size:18px;cursor:pointer}
@media (max-width:980px){
  .links,.nav-cta .login{display:none}
  .burger{display:inline-grid;place-items:center;margin-left:0}
  .nav-cta{margin-left:auto}
  .nav.open .links{display:flex;position:absolute;top:74px;left:0;right:0;flex-direction:column;gap:0;background:var(--night);border-bottom:1px solid var(--line);padding:6px 18px 14px}
  .nav.open .links a{padding:13px 0;border-bottom:1px solid var(--line);font-size:16px}
}

/* hero */
.hero{position:relative;min-height:100svh;display:flex;align-items:flex-end;padding:150px 0 72px;isolation:isolate;overflow:hidden}
.hero>.wrap{width:100%}
.hero-bg{position:absolute;inset:0;z-index:-2}
@media (min-width:821px){.hero-bg{left:34%}}
.hero-bg img{width:100%;height:100%;object-fit:cover;object-position:46% 40%}
.hero::before{content:"";position:absolute;inset:0;z-index:-1;background:
  linear-gradient(90deg,var(--night) 0%,var(--night) 34%,rgba(8,17,31,.55) 46%,rgba(8,17,31,0) 62%,rgba(8,17,31,.15) 100%),
  linear-gradient(0deg,var(--night) 0%,rgba(8,17,31,0) 36%)}
@media (max-width:820px){
  .hero{padding-top:54vh}
  .hero-bg{bottom:auto;height:72%}
  .hero-bg img{object-position:44% 30%}
  .hero::before{background:linear-gradient(0deg,var(--night) 0%,rgba(8,17,31,.94) 46%,rgba(8,17,31,.35) 72%,rgba(8,17,31,.25) 100%)}
}
.hero-copy{max-width:660px;display:grid;gap:8px}
.hero .lede{color:#cfd8e4;margin-top:18px}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:30px}
.hero .proof{margin-top:26px;color:var(--dim);font-size:14px}
.hero .proof::before{content:"";display:inline-block;width:7px;height:7px;border-radius:50%;background:var(--mint);margin-right:10px;vertical-align:2px}

/* sections */
.sec{padding:128px 0}
@media (max-width:720px){.sec{padding:88px 0}}
.sec-head{max-width:820px;margin-bottom:64px}
.paper{background:var(--paper);color:var(--pink)}
.paper .lede{color:var(--pmuted)}.paper .lede.big{color:var(--pink)}
.paper .eyebrow{color:#0d8f6f}
.paper em.s{color:#b06a12}

/* problem */
.truths{margin:44px 0 40px;display:grid}
.truths p{font:400 clamp(24px,3vw,36px)/1.25 var(--serif);padding:20px 0;border-top:1px solid var(--pline)}
.truths p:last-child{border-bottom:1px solid var(--pline)}

/* journey */
.journey{background:radial-gradient(1000px 600px at 90% 0%,rgba(31,214,166,.08),transparent 60%),var(--night)}
.glance{list-style:none;margin:0 0 90px;padding:0;display:grid;grid-template-columns:repeat(8,minmax(0,1fr));position:relative}
.glance::before{content:"";position:absolute;left:6%;right:6%;top:21px;height:1px;background:var(--line2)}
.glance a{display:grid;justify-items:center;gap:10px;text-decoration:none;text-align:center}
.glance b{width:42px;height:42px;border-radius:50%;display:grid;place-items:center;background:var(--night);border:1px solid var(--line2);font:400 16px var(--serif);color:var(--mint);position:relative;z-index:1}
.glance li.last b{color:var(--glow);border-color:rgba(245,184,97,.6)}
.glance a:hover b{border-color:var(--mint)}
.glance span{font-weight:600;font-size:13.5px;color:var(--muted)}
@media (max-width:860px){.glance{grid-template-columns:repeat(4,minmax(0,1fr));row-gap:24px}.glance::before{display:none}}
.steps{display:grid;gap:112px}
@media (max-width:720px){.steps{gap:80px}}
.step{position:relative;display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:64px;align-items:center;scroll-margin-top:100px}
.step .copy{grid-column:1;grid-row:1}
.step figure{grid-column:2;grid-row:1}
.step:nth-child(even){grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr)}
.step:nth-child(even) .copy{grid-column:2}
.step:nth-child(even) figure{grid-column:1}
.step .num{grid-column:1;grid-row:1;align-self:start;justify-self:start;margin:-86px 0 0 -12px;font:400 160px/1 var(--serif);color:rgba(255,255,255,.05);pointer-events:none;z-index:0}
.step:nth-child(even) .num{grid-column:2}
.step .copy{position:relative;z-index:1;display:grid;gap:16px}
.stage{font:700 12px/1 var(--sans);letter-spacing:.16em;text-transform:uppercase;color:var(--mint)}
.today{color:var(--dim);font-size:15px;font-style:italic}
.step ul{list-style:none;margin:6px 0 0;padding:0;display:grid;gap:12px}
.step li{position:relative;padding-left:26px;color:#d6dde8;font-size:16px;line-height:1.55}
.step li::before{content:"";position:absolute;left:0;top:12px;width:14px;height:2px;background:var(--mint)}
.soon{display:inline-block;margin-left:6px;font:700 10.5px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--glow);border:1px solid rgba(245,184,97,.5);border-radius:6px;padding:4px 7px;vertical-align:2px}
.mark{margin-top:8px;font:400 22px/1.3 var(--serif);color:var(--glow)}
.step figure{margin:0;position:relative;z-index:1}
.step .phone,.step .art{justify-self:center;width:min(280px,80%)}
.step .phone img,.step .art img{border-radius:34px;border:8px solid #111c30;box-shadow:0 50px 90px -40px rgba(0,0,0,.8)}
.step .tv img{border-radius:14px;border:1px solid var(--line2);box-shadow:0 50px 90px -40px rgba(0,0,0,.8)}
.crm{justify-self:center;width:min(320px,100%);background:var(--paper);color:var(--pink);border-radius:20px;padding:22px;display:grid;gap:12px;box-shadow:0 50px 90px -40px rgba(0,0,0,.8)}
.crm-top{display:flex;align-items:center;gap:8px;font:700 12px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:#0d8f6f}
.crm-top i{width:8px;height:8px;border-radius:50%;background:#12a37f;box-shadow:0 0 0 4px rgba(18,163,127,.18)}
.crm-name{font:400 32px/1 var(--serif)}
.crm dl{display:grid;grid-template-columns:86px 1fr;gap:7px 10px;margin:0;font-size:14px}
.crm dt{color:var(--pmuted)}.crm dd{margin:0;font-weight:600;min-width:0}
.crm small{color:var(--pdim);font-size:12px}
@media (max-width:860px){
  .step,.step:nth-child(even){grid-template-columns:1fr;gap:34px}
  .step .copy,.step:nth-child(even) .copy,.step .num,.step:nth-child(even) .num{grid-column:1;grid-row:1}
  .step figure,.step:nth-child(even) figure{grid-column:1;grid-row:2}
  .step .num{font-size:120px;margin-top:-64px}
}

/* how */
.how{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.1fr);gap:72px;align-items:start}
@media (max-width:900px){.how{grid-template-columns:1fr;gap:40px}}
.three{list-style:none;margin:0;padding:0;counter-reset:s;display:grid}
.three li{counter-increment:s;position:relative;padding:26px 0 26px 72px;border-top:1px solid var(--pline);font-size:17px;line-height:1.55;color:var(--pmuted)}
.three li:last-child{border-bottom:1px solid var(--pline)}
.three li::before{content:"0" counter(s);position:absolute;left:0;top:22px;font:400 34px/1 var(--serif);color:#b06a12}
.three b{display:block;color:var(--pink);font-weight:700;margin-bottom:4px}

/* screens */
.phones{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:32px;align-items:start;max-width:960px;margin:0 auto}
.phones figure{margin:0;display:grid;gap:14px}
.phones img{border-radius:34px;border:8px solid #111c30;box-shadow:0 50px 90px -45px rgba(0,0,0,.8);width:100%}
.phones .mid{transform:translateY(40px)}
.phones figcaption{text-align:center;color:var(--dim);font-size:14px}
@media (max-width:760px){.phones{grid-template-columns:repeat(3,72%);overflow-x:auto;scroll-snap-type:x mandatory;padding-bottom:12px;margin-inline:-18px;padding-inline:18px}.phones figure{scroll-snap-align:center}.phones .mid{transform:none}}
.tvframe{margin:96px auto 0;max-width:980px;display:grid;gap:14px}
.tvframe .bezel{background:#05080f;border-radius:22px;padding:14px 14px 18px;box-shadow:0 60px 100px -50px rgba(0,0,0,.9)}
.tvframe img{border-radius:10px;width:100%}
.tvframe .stand{width:22%;height:12px;margin:0 auto;background:linear-gradient(#1c2740,#0e1628);border-radius:0 0 10px 10px}
.tvframe figcaption{text-align:center;color:var(--dim);font-size:14px}
@media (max-width:760px){.tvframe{margin-top:48px}.tvframe .bezel{padding:8px 8px 10px;border-radius:14px}}

/* story */
.story{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:72px;align-items:center}
.story img{border-radius:24px;width:100%;aspect-ratio:4/5;object-fit:cover;max-width:100%}
.story .lede+.lede{margin-top:16px}
@media (max-width:900px){.story{grid-template-columns:1fr;gap:36px}.story img{aspect-ratio:16/10}}

/* integrations */
.ints{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:40px 48px}
.int h4{color:var(--dim);margin-bottom:14px}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chip{display:inline-flex;align-items:center;gap:7px;font-size:14px;font-weight:600;border-radius:999px;padding:7px 12px;border:1px solid var(--line2);color:var(--muted)}
.chip.live{color:var(--text);border-color:rgba(31,214,166,.5)}
.chip.live::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--mint)}
@media (max-width:900px){.ints{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.ints{grid-template-columns:1fr}}

/* pricing */
.pricebox{margin-top:48px;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:0;border:1px solid var(--pline);border-radius:22px;overflow:hidden;background:#fff}
.pricebox>div{padding:34px;min-width:0}
.pricebox>div+div{border-left:1px solid var(--pline);background:var(--paper)}
.pricebox h3{font-size:26px;margin-bottom:18px}
.ticks{list-style:none;margin:0;padding:0;display:grid;gap:12px}
.ticks li{position:relative;padding-left:28px;font-size:16px;color:var(--pmuted)}
.ticks li::before{content:"✓";position:absolute;left:0;top:0;color:#0d8f6f;font-weight:800}
.addons div{display:flex;justify-content:space-between;gap:14px;padding:12px 0;border-bottom:1px solid var(--pline);font-size:15px}
.addons div span:first-child{font-weight:600}
.addons div span:last-child{color:var(--pmuted);text-align:right}
.addons .btn{margin-top:24px}
@media (max-width:760px){.pricebox{grid-template-columns:1fr}.pricebox>div+div{border-left:0;border-top:1px solid var(--pline)}}

/* faq */
.faq{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:64px}
.faq details{border-bottom:1px solid var(--line);padding:20px 0}
.faq details:first-child{border-top:1px solid var(--line)}
.faq summary{cursor:pointer;font-weight:700;font-size:18px;list-style:none;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font:400 28px/1 var(--serif);color:var(--glow);transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{margin-top:12px;color:var(--muted);max-width:60ch}
@media (max-width:900px){.faq{grid-template-columns:1fr;gap:24px}}

/* talk */
.talk{background:radial-gradient(900px 500px at 10% 100%,rgba(245,184,97,.12),transparent 60%),var(--night)}
.tgrid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:64px;align-items:start}
.tgrid>*{min-width:0}
@media (max-width:900px){.tgrid{grid-template-columns:1fr}}
.alt{margin-top:28px;color:var(--muted)}
.alt a{color:var(--text)}
.dform{background:rgba(255,255,255,.04);border:1px solid var(--line2);border-radius:24px;padding:32px}
.fbody{display:grid;gap:16px}
.frow{display:grid;grid-template-columns:1fr 1fr;gap:16px}
@media (max-width:560px){.frow{grid-template-columns:1fr}.dform{padding:22px}}
.field{display:grid;gap:7px;min-width:0}
.field label{font-size:13px;font-weight:700;color:var(--muted)}
.field input,.field select,.field textarea{font:inherit;font-size:15.5px;color:var(--text);background:rgba(8,17,31,.6);border:1px solid var(--line2);border-radius:12px;padding:13px 14px;width:100%;min-width:0}
.field select{appearance:none;background-image:linear-gradient(45deg,transparent 50%,var(--muted) 50%),linear-gradient(135deg,var(--muted) 50%,transparent 50%);background-position:calc(100% - 18px) 52%,calc(100% - 13px) 52%;background-size:5px 5px;background-repeat:no-repeat}
.field textarea{min-height:96px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:2px solid var(--mint);outline-offset:1px;border-color:transparent}
.hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.ferr{color:#ff9b8f;font-size:14px}
.fok{display:grid;gap:10px;text-align:center;padding:30px 10px}
.fok b{font:400 36px/1.1 var(--serif)}
.fok p{color:var(--muted)}
.fsmall{font-size:13px;color:var(--dim)}

/* footer */
footer{border-top:1px solid var(--line);padding:40px 0 calc(40px + env(safe-area-inset-bottom,0px));color:var(--dim);font-size:14px}
footer .wrap{display:flex;flex-wrap:wrap;gap:18px 28px;align-items:center}
footer img{height:22px;width:auto}
footer nav{display:flex;gap:20px;flex-wrap:wrap;margin-left:auto}
footer a{text-decoration:none;color:var(--muted)}
footer a:hover{color:var(--text)}